With the main purpose is to see the showtime

How do you buy the movie ticket most often? (N=664) / How do you pay for movie ticket? (N=647). People intend to buy the ticket at the cinema (62%) and pay by cash (70%).īook and buy the ticket at the cinema counter What types of movie do you like to watch at the cinema? (N=664). Is popular with females while comedy is liked more in HCM. The action/super hero movies is more favored among males, 16-29 y/o. I choose movie before going to cinema I choose movie at cinemaįemale 52% 59% 36% 45% 29% 30% 21% 12% 8% Do you usually decide the movie you will watch before Going to the cinema with friends is the most commonĪlmost people usually decide to watch the movie before they Who do you usually go to watch the movie at the cinema with? (N=664). How often do you go to watch movie at the cinema in the past 6 months? (N=664).ĥ7% cinema goers go to the cinema at least once/month. Have you ever watched movie at the cinema? (N=788). Heavy users have higher income and concentrate on late Heavy users look for the cinema with more show times and Heavy users tend to book in advance, and thus card and e. Show times and viewing environmentPre-payment with non-cash paymentħ1% of heavy users use mobile app, which is much higher Going to the cinema is one of the most popularĬinema, Q&Me conducted a survey with nearly Spend more money on recreational activities. With higher living standards, in addition to Q&Me is online market research provided by Asia Plus Inc.

Vietnamese website for movies